Good Morning and Happy FriYAY! 

But before we dive into the weekend, here's your weekly dose of e-commerce and retail news and updates.

Check out our recap of what's been going on this week...

• Amazon x Venmo? This ship is sailing in 2022
• Guess we're all shopping on TikTok now
• Amazon for home goods? Yas said Bed, Bath, & Beyond

The holidays are almost here, but it looks like we will be Christmas shopping a little differently this year...and the next too.

Top Retail and E-commerce Stories

The Future of Online Shopping is Here: Amazon + Venmo = 💸 in 2022

The online shopping experience will be forever changed 💰 In 2022, you will be able to purchase products on Amazon via Venmo. It's going to be Amazon's first third-party payments platform. While it's unclear exactly what the Amazon collaboration entails, PayPal claims that you'll be able to use your US Venmo account to make purchases on both Amazon.com and its mobile app starting in 2022.

It's possible that Amazon will make it a full-fledged payment option but it may also seek to maintain more control by requiring you to link your Venmo account with its own Amazon Wallet.

Tiktok + Shopify? A Match Made in Heaven!

Move over Instagram and Facebook! TiktokxShopify has arrived...TikTok's collaboration with Shopify may help you grow your company through the holiday season. You can effortlessly manage sponsored posts and advertising for your items on TikTok to promote your brand, products, and services.

Another advantage of this new integration is that advertising on TikTok is far less expensive than advertising on Facebook or Instagram. Not to mention, the native integration will be a lot more seamless and straightforward. TikTok will also have its own TikTok pixel that will enable you to track your conversions and sales. 

To Infinity and Bed, Bath, & Beyond Online

It's like Amazon but for your home! Bed, Bath, and Beyond has partnered with Kroger to sell its products on its online marketplace. In this partnership with Kroger, Bed Bath and Beyond will be able to sell these items at a lower cost than if they were sold in-store.

After over 60 years in the retail industry, Bed, Bath, & Beyond is finally expanding its business outside of the brick and mortar stores as they're now rebranding themselves as a "digital retailer". Yup.

A LITTLE MORE

• Here's the TikTok Holiday Playbook for e-commerce brands

• Looking to cash in on social commerce? Here's how according to Forrester

• Fintech startup Bolt surges to $6 billion valuation
• Site Speed: Last-Minute Q4 Tips and Strategies for E-Commerce Sellers 

FUN FACT

Did you know that Pizza Hut was actually the first pizza chain to offer online ordering? The year was 1994.

QUICK TIP

Try this. A loyal customer is worth more than a one-time buyer! Reward your best customers with a loyalty card. Developing a membership program for your store is an excellent way of getting more conversions from current customers while rewarding them with greater frequency in return purchases.

TWEET TWEET

"Never start a business just to make money. Start a business to make a difference."

- Marie Forleo

OLDIE BUT A GOODIE

In 1997, Dell became the first company to reach an online sales record of $1 million.