Amazon puts a pause on the controversial inventory fee, the future of North American shopping and what it means for businesses, Google's trial details, and more.....
In the e-commerce space, a lot can happen in a week!
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Packed inside this week's newsletter is the MUST-KNOW news that e-commerce professionals are buzzing about. Here’s a quick preview of what is in store:
Amazon delayed their new low inventory fee, mainly due to the outcry from sellers who have had enough.
Credit card use shoots up and is only expected to grow- due in large part to the growth of e-commerce.
Google is wrapping up its trial, which can change the trajectory of online advertising as we know it.
Everything you need to know about organic leads, from SEO optimization to creating scroll-stopping content.
The Amazon Corner
Amazon's Fee Fiasco: Amazon's Controversial Fee Gets Put on Pause
Amazon has decided to delay the implementation of its new low inventory level fee. This fee would be charged to sellers who sell and ship products through the Fulfillment by Amazon program, also known as FBA, if they don’t keep enough inventory in the company’s warehouses.
While Amazon has not completely scrapped the idea, they have paused its implementation to gather more feedback from sellers and make necessary adjustments. This decision comes after many sellers expressed concerns about the potential impact of this fee on their businesses. Amazon's goal with this new fee was to encourage more efficient inventory management, but it seems they will need to find a solution that balances the needs of both sellers and the company.
Cashless is Queen: The Future of Shopping in North America
As more and more consumers turn to online shopping, the use of credit cards has become even more prevalent. In fact, the North America Credit Card Transaction Market is anticipated to grow with more than 5% CAGR from 2024-2029.
This growth can be attributed to the convenience and security that credit cards provide. Moreover, this trend is expected to continue as more businesses shift towards digital platforms and consumers become more comfortable with making online payments. For e-commerce sellers, this means ensuring your online store has a secure and user-friendly payment system in place to attract and retain customers.
Google Faces Antitrust Trial: Implications for Tech Industry
Google, one of the most dominant and influential companies in the tech industry, is currently facing its second day of closing arguments in a US antitrust trial. The trial, which began on October 30th, 2024, has been closely watched by both the public and government officials as it could have significant implications for Google's future business practices.
The main focus of the trial is whether Google has been engaging in anticompetitive behavior by favoring its own products and services over those of its competitors. This includes allegations that Google's search results, advertising practices, and mobile app store have limited competition and harmed consumers. The outcome of this trial could potentially lead to major changes in the tech industry and ultimately affect how we use technology in our daily lives.
Maximizing Organic Leads: The Ultimate Guide for E-commerce Sellers
E-commerce has seen significant growth over the years, with more and more businesses turning to online platforms to sell their products. However, with this increase in competition, it's become challenging for e-commerce sellers to generate organic leads. In this article, we'll discuss various effective ways that e-commerce sellers can use to attract potential customers and increase their organic leads. These strategies encompass crafting valuable, shareable content, utilizing social media platforms effectively, optimizing product listings for SEO, developing a robust email marketing campaign, and more. By reading our article, e-commerce sellers can not only drive more traffic to their online stores but also learn how to convert those leads into long-term customers.
Try this. Loyalty. Loyalty. Loyalty. Reward purchasers or engagers with programs that motivate them to keep coming back!
FUN FACT
93% of online shoppers expect a business’ online shopping experience to be better than in-store!
LISTEN UP
It’s been said, the most dangerous phrase in business is “we've always done it this way”. Western Rise embodies the philosophy that how things are done today isn't always how they’ll be done tomorrow. On this 132nd episode of the E-Comm Show, Andrew Maff interviews Kelly Watters, President and Co-Founder of Western Rise.
In this episode, Kelly Watters highlights the vitality of pivoting and staying creative. Through the lessons learned from selling travel apparel for men…during a travel ban- Western Rise knows a thing or two about staying adaptable and smart positioning. This is some value-packed knowledge you don’t want to miss out on…
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