Another week means another batch of fresh e-comm news! All from none other than Click & Conversion…
There
This week, we've got the tea:
Amazon's growth critics and why their relentless expansion has gotten them in hot water
FedEx’s new discount and how Auctane customers are now qualified to save.
How AI is protecting against online fraud, with VISA leading the way on it’s new innovations.
Think you know email marketing? This again. Our new article will offer a fresh perspective.
The Amazon Corner
From Doorstep to Doctor: Amazon's Unstoppable March into Our Lives
Amazon continues to expand its reach into people's lives with recent innovations.From delivery van computer systems that improve delivery times to virtual healthcare services and automated micro warehouses, the Seattle-based tech giant is determined to streamline processes and increase efficiency.
This strategy has proven successful, with Amazon reporting record-breaking profits in recent years, such as a $30 billion profit in 2020. The company's flywheel model, anchored by its popular Prime membership, continues to drive its success and maintain customer loyalty. However, this very model has also brought Amazon under scrutiny, with the US government filing a lawsuit accusing the company of illegal monopolization and anti-competitive practices.
Special Delivery: Auctane and FedEx Team Up for Discounts
Get ready to save on shipping costs with Auctane's new partnership with FedEx.Starting in November 2024, Auctane's customers can enjoy discounted rates on a variety of FedEx services, including popular services for e-commerce merchants such as FedEx 2Day®, FedEx Ground® Economy, and FedEx® International Connect Plus.
This collaboration aims to simplify the complex global e-commerce space for merchants, allowing them to focus on growing their businesses. With over 3 billion e-commerce orders facilitated each year, Auctane is a major player in the industry, and its partnership with FedEx is sure to benefit small and mid-sized businesses.
According to Mastercard, eCommerce fraud spiked by 35% during last year's BFCM period. Chargeflow, the leading Chargeback management platform for eCommerce, trusted by thousands of brands, is offering $10,000 in free managed Chargebacks until the end of the year.
Whether you've just heard about Chargeflow or you're already familiar with it, now's the best time to onboard it. If you like the service, you can keep using it. You'll only pay for chargebacks they successfully recover for you.
If you don't find it useful, you can easily uninstall it with just one click. There's no risk in trying it out.
AI vs. Fraudsters: How Visa is Protecting Businesses with AI
Did you know that fraudsters are using AI to scam real people and conduct phishing attacks?With the rise of e-commerce, there has been an increase in card-not-present transactions, posing unique challenges for financial institutions.
However, Visa has been at the forefront of using AI for over 30 years to combat fraud and protect businesses. In fiscal year 2023 alone, Visa prevented $40 billion in fraudulent transactions through their advanced AI products.
How Email Marketing Automation Can Transform Your Business
Are you ready to take your e-commerce business to new heights?Look no further than email marketing automation. This powerful tool can attract new customers, foster loyalty, and drive conversions. By incorporating user-generated content to optimize for mobile devices, you can create engaging and effective email campaigns that resonate with your audience. In this article, we've shared expert tips and hacks for maximizing the benefits of email marketing automation, but don't just take our word for it...check it out here!
QUICK TIP Try this!Utilize user-generated content in your email marketing campaigns to foster authenticity and build trust with your audience. This can lead to higher engagement, conversions, and brand loyalty.
FUN FACT
75% of female shoppers prefer to use mobile devices to make purchases compared to 63% of men.
LISTEN UP
What exactly is Buy with Prime and why does it matter? On this 155th episode of the E-Comm Show, Andrew Maff dives into Buy with Prime. As a member of the Buy with Prime advisory council, Andrew shares his impartial insights on the advantages and challenges of this feature.
At its core, a major appeal of Buy with Prime is its potential to enhance customer trust and loyalty among consumers significantly. This feature allows buyers to use their Prime membership benefits directly on third-party websites, creating a seamless shopping experience that can lead to increased satisfaction and repeat purchases. However, like any service, it comes with its own set of drawbacks, which we'll highlight in this episode. If you’re an Amazon seller this episode is a must-listen!
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